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NFL Commissioner Roger Goodell confirmed that the league isn't considering dropping Bad Bunny as its Super Bowl LX Halftime Show headliner while addressing reporters at the league's annual fall owners meeting on Wednesday (October 22).
“He’s one of the leading and most popular entertainers in the world. That’s what we try to achieve," Goodell said via NFL Network's Mike Garafolo before adding that the decision was "carefully throught through" and “we’re confident it’s going to be a great show and that he understands the platform that he’s on. I think it’s going to be exciting and a united moment.”
The selection of Bad Bunny for as the Super Bowl LX Halftime performer has drawn criticism from conservatives due to the Puerto Rican rapper having previously said he didn't plan to tour the continental United States over fears of the newly implemented ICE deportation restrictions and raids potentially targeting his concerts. President Donald Trump also criticized the selection during an interview with Newsmax's Greg Kelly earlier this month.
“I never heard of him. I don’t know who he is, I don’t know why they’re doing it, it’s crazy, and then they blame it on some promoter that they hired to pick up entertainment, I think it’s absolutely ridiculous,” Trump said, having once again mocked the NFL's rule change on kickoffs.
Bad Bunny had previously made an appearance during the Shakira and Jennifer Lopez halftime show at Super Bowl LIV in 2020. The three-time GRAMMY winner has emerged as one of the most streamed artists both within the Spanish-speaking world and beyond, having crossed over into several other areas of pop culture beyond music, which included competing in multiple WWE wrestling matches, as well as hosting Saturday Night Live and having a supporting role in Happy Gilmore 2.